Foundational Search Engine Optimization (SEO)

The key to more organic traffic & AI discoverability? Choosing Armada as your Austin SEO company to expertly optimize your website!

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OVERVIEW

We conduct in-depth keyword research that aligns with your target market, capitalizing on opportunities to rank, and optimize your website to create a sustainable source of traffic.

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  • READY TO SET SAIL? SCHEDULE AN EXPLORATORY.
  • READY TO SET SAIL? SCHEDULE AN EXPLORATORY.
  • READY TO SET SAIL? SCHEDULE AN EXPLORATORY.

Why Work with an SEO Company?

It’s difficult to overstate the importance of SEO when it comes to building a complete marketing strategy that truly capitalizes on all of your available audiences. 

Each year, more and more searches are entered into Google, and today more than 8.5 billion Google searches are conducted daily. This means organic search represents a massive pool of potential clients and customers. If your business has a website—or if you’re building one with us!—then you have a chance to tap into this immense pool of users. 

While you could certainly attempt to optimize your site yourself, trusting your SEO to an expert will produce better, more reliable results for your business. With Armada Digital Agency as your SEO partner, you’ll have more time to focus on the day-to-day operations of your company.

Why Choose Armada Digital as Your SEO Company?

We approach SEO in a way that maximizes ROI.

For clients that see the long-term benefit of increasing visibility for what they do vs. who they are, our Foundational SEO package is a must. On average, our clients see at minimum a 10% increase in organic traffic 6 months after launch. This increase can have a definite impact on conversion goals and reduces ad spend to drive conversions.

Our Foundational SEO Package Includes:

  • Exploratory questionnaire to aid in keyword research (includes up to 300 relevant, high volume, competitive keywords).
  • Guidance on the selection of the keywords that we will then implement on the base pages of the website, while never losing the brand voice.
  • Setup of SEO registries, robots.txt, and other Foundational SEO best practices.
  • Automated organic traffic reports for up to one year following the launch of the website, as well as a training on how to interpret these reports.
  • This deliverable is especially impactful to incorporate into your ongoing SEO strategy.

An SEO Foundational Is Just the Start

Our SEO Foundational is the perfect starting point for building sustainable organic traffic to your website—but it’s even better when you keep that ball rolling. Pairing an SEO Foundational with our Ongoing SEO service will maximize your results, shoring up your long-term strategy by continuously optimizing new content and pivoting old content where necessary.

You can read more about our Ongoing SEO service here.

CONTACT

Interested in learning more about our SEO services?

SEO FAQs

What is the timeline of a SEO Foundational package?

A standard SEO Foundational Package includes the optimization of the core pages of the site and is a 4-6 week process. This package is built into our Platform-SEO Program and runs concurrently with the design and development of the website.

How does the Ongoing SEO service differ from the SEO Foundational package?

While the Foundational SEO package is typically executed during the Platform-SEO program and focuses on the core pages of the website, the Ongoing SEO service is an extension that builds upon the initial optimization by consistently adding new content to the site (which is a must to maximize visibility)!

If you are interested in SEO services and your existing website is not properly optimized, we always recommend starting with a Foundational SEO package, as the core pages of your website are most important, to then continue into our Ongoing SEO service.

Will you create the content needed to optimize?

We work directly with clients to either curate or create the long-form content that is compelling, in brand voice, and optimized for maximum visibility. There are clear opportunities for feedback before anything goes live.

What do you mean by "Ongoing?" Is it a contract?

When conducting keyword research, we can have anywhere from 100-500 terms, depending on your industry and location, that align with your brand's services and are being utilized by your target consumer. By adding or updating website content, we increase the number of keywords your website is likely to rank for and organic traffic as a result. Conversions that stem from organic traffic are typically of better quality than those acquired through ad spend and are more sustainable in nature.

All of our ongoing engagements are month-to-month, although SEO should be approached with a 6-month to 1-year time period to maximize return.

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