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Local Social Media for Brick and Mortar Businesses

Local Social Media for Brick and Mortar Businesses

by wordpress@armadadigital.co | Nov 4, 2016 | Digital Marketing

When devising a local social media strategy, the benefits of customizing the approach specifically for a business and its customers is invaluable. Sure, there are general guidelines that apply to almost every industry, but the blog I wrote about Social Media for...
Viral Marketing – Is It a Myth?

Viral Marketing – Is It a Myth?

by wordpress@armadadigital.co | Oct 26, 2016 | Digital Marketing

Is viral marketing a myth? One of my favorite requests from potential clients is, “I want to go viral.” or “I want my brand/company to go viral.” When a prospect demands virality (not to be confused with virility), it opens an opportunity for Armada Digital to educate...
Going Viral: What to Do When You’re Internet Famous

Going Viral: What to Do When You’re Internet Famous

by wordpress@armadadigital.co | Oct 19, 2016 | Digital Marketing

Internet fame comes swiftly and unexpectedly. It starts with a single social media post, and eventually takes the internet by storm. Going viral. What is it that causes one out of thousands of Tweets, posts, or videos a day to become so popular? Digital content goes...
Social Media for Service-Based Companies

Social Media for Service-Based Companies

by wordpress@armadadigital.co | Sep 23, 2016 | Digital Marketing

Do service-based companies need a different social media strategy from others? At Armada Digital, we do not apply a one-size fits all approach to social media marketing. A brand’s social media strategy should be as unique as its selling points. A brand’s online...
Business to Consumer Marketing Through Social Media

Business to Consumer Marketing Through Social Media

by wordpress@armadadigital.co | Sep 16, 2016 | Digital Marketing

In order to move forward with a client in regards to social media management, we first have to define who the client is as a brand. The second step is to define who the client is trying to reach. Is business to consumer marketing effective via social media? Armada...
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