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The Importance of an Online Presence Audit

The Importance of an Online Presence Audit

by wordpress@armadadigital.co | Sep 20, 2017 | Digital Marketing, Platform

While the importance of having a website with useful information and resources about your company is a necessity, businesses often forget to periodically check that current information is accurate and consistent across all platforms. Completing an online presence...
Brand Guidelines: Why They’re A Necessity

Brand Guidelines: Why They’re A Necessity

by wordpress@armadadigital.co | Jun 9, 2017 | Uncategorized

First things first — What are brand guidelines? Brand guidelines help explain how a brand and its associated marketing materials should be used internally and externally. This resource (if leveraged correctly) can be invaluable to a company, as it protects...
Simple Questions to Define Your Brand Identity

Simple Questions to Define Your Brand Identity

by wordpress@armadadigital.co | Jun 5, 2017 | Uncategorized

Do you like to answer questions? (Well, that was a question, so I guess you either answered it or stopped reading.) In an age where we are swimming through monsoons of data — even with machines that instantly compute trends and patterns in that data — it’s...
The Secret to More Engagement Online? Be Yourself.

The Secret to More Engagement Online? Be Yourself.

by wordpress@armadadigital.co | May 22, 2017 | Digital Marketing

At Armada Digital, we believe that a major key to success for your brand is being genuine. The more you express yourself and your brand in a genuine way, the more likely the audience is to engage and become a loyal customer. So, one of our lead Senior Consultant’s at...
Catch Engine: Assessment Marketing and Building Brand Power

Catch Engine: Assessment Marketing and Building Brand Power

by wordpress@armadadigital.co | Mar 1, 2017 | Platform

Survey marketing has proven a very popular and effective brand building tool online for decades. Systems like Survey Monkey and Google Forms provide very polished and easy-to-use platforms by which anyone can create surveys to capture information. Typically, survey...
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