by Sean Flamand | Sep 24, 2021 | Uncategorized
If you saw a McDonald’s with arches that were anything but golden, would you eat there? Or would you be a little suspicious? Consistency is one of the most important aspects of building a recognizable brand. That’s because consistency establishes professionalism and...
by Sean Flamand | Aug 31, 2021 | Digital Marketing, Strategy
Building a defined brand and reaching your audience with it is a difficult process. In some ways, this is made harder by the confusion surrounding the many terms that, together, account for the entire branding and marketing process. Here at Armada Digital, when we...
by Sean Flamand | Aug 16, 2021 | Digital Marketing
With the days of advertising purely through word-of-mouth recommendations long, long past, it may seem like the importance of reputation management has faded with time. After all, given how much traffic organic search and paid advertisements can drive to your...
by Armada Digital | Oct 10, 2018 | Digital Marketing
Social media is no longer an online space reserved for your aunt’s political opinions or pet photos. Users are accustomed to seeing content from both household name brands and local boutiques in their feeds. Heck, as we’ve seen with social media...
by Armada Digital | Dec 20, 2017 | Platform
They’re one of the most taken for granted elements of the web. However, when done wrong, they can disrupt the visitor’s experience on a site, sending them fleeing. (Remember those early web pages with red or bright neon color type on a black background? Yeeouch.) The...
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