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Branding Strategies: Identify your Ideal Client

Branding Strategies: Identify your Ideal Client

by wordpress@armadadigital.co | Aug 3, 2016 | Uncategorized

As a business owner, branding decisions are often one of the most overlooked aspects. More specifically, how does the business owner interact with his/her brand? Should the brand be centered around the company or the individual? The answer depends on a few factors:...
Avoid Negative Online Reviews With Good Communication

Avoid Negative Online Reviews With Good Communication

by wordpress@armadadigital.co | Aug 2, 2016 | Digital Marketing

Hey folks, Nick here to continue our talk about the “Trust Puzzle” as well as briefly talk about negative online reviews and good customer service. Here’s the deal: build out your private lines of communication with your customers as quickly as possible,...
Pokemon Go Popularity: A Marketing Tool?

Pokemon Go Popularity: A Marketing Tool?

by wordpress@armadadigital.co | Jul 28, 2016 | Digital Marketing

Pokemon Go Popularity is Real Pokemon Go popularity is astounding. They’re everywhere – people wandering in crowds around parks, malls, and cities, phones out, playing the augmented reality application, Pokemon GO. Around 8 million people per day play the...
Corporate Philanthropy: Why Every Business is Like The First Lady

Corporate Philanthropy: Why Every Business is Like The First Lady

by wordpress@armadadigital.co | Jul 19, 2016 | Digital Marketing

When it comes to corporate philanthropy, every business owner should think of their business like a Miss America or First Lady.  All businesses need a cause to promote. The First Lady and Miss America have it easy, because their terms are 4 years (8 years if their...
How to Write Content that Builds Trust in Your Brand

How to Write Content that Builds Trust in Your Brand

by wordpress@armadadigital.co | Jul 14, 2016 | Digital Marketing

Hey guys, Nick here. Do you wonder how to write content that builds trust?  This will kick off our series about what we call the Trust Puzzle, a challenge every brand faces when building a presence online. Content is a subset of the Trust Puzzle. Types of content...
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