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Why Every Digital Marketing Company Needs a Content Strategist

Why Every Digital Marketing Company Needs a Content Strategist

by wordpress@armadadigital.co | May 17, 2017 | Digital Marketing

While many companies know the importance of supplying interesting content as well as the importance of creating a well-thought-out strategy, the title “Content Strategist” is still not seen as often as you may think. While this role plays a key part in the success of...
How to Create Content That Draws Traffic

How to Create Content That Draws Traffic

by wordpress@armadadigital.co | Apr 3, 2017 | Digital Marketing

Drawing people to even the most well-designed websites can be challenging. Creating content that draws traffic to your site is important, but even more crucial is making sure your SEO-approved content makes sense and keeps their attention. In this blog, I’ll go over...
So, You’ve Been Burned By Your Digital Marketing Agency…

So, You’ve Been Burned By Your Digital Marketing Agency…

by wordpress@armadadigital.co | Mar 9, 2017 | Digital Marketing

A number of our clients come to us with burn scars—battle wounds from working with a digital marketing agency who either could not or would not live up to what they promised to deliver.  Sometimes an agency is overwhelmed, does not understand the client’s brand,...
10 Tools Every Social Media Manager Needs

10 Tools Every Social Media Manager Needs

by wordpress@armadadigital.co | Feb 22, 2017 | Digital Marketing

As a Social Media Manager, I spend a lot of time online. While I do consider myself an early adopter of technology, I also believe in simplicity. If I were to investigate every possible Chrome extension or iPhone app that promised streamlined content creation or...
How to Build Trust Online – The Trust Relationship

How to Build Trust Online – The Trust Relationship

by wordpress@armadadigital.co | Jan 26, 2017 | Digital Marketing

Internet users are exposed to thousands of online ads daily, but how can your businesses stand out from the rest?  Trust. Cultivating business relationships requires that you build trust online. Someone must have confidence in you or your brand before handing over...
Christmas with Kentucky – A Holiday Marketing Case Study

Christmas with Kentucky – A Holiday Marketing Case Study

by wordpress@armadadigital.co | Dec 20, 2016 | Digital Marketing

According to branding legend, foreigners visiting Japan in the 1970’s on Christmas had a hard time finding turkey to have for their holiday meal, so they had the next best thing—a bucket of Kentucky Fried Chicken. The story was passed on from employees to managers and...
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